Lenses, lenses lenses. So much choice yet not all are created equal. We've all seen professional photographer rock a huge 200mm lens and appear all important in a 400sq room. Well, maybe not all of us but if you get to know your gear you'll end up with better choices and effective results.
Now that being said if i was on a super tight budget and only had one choice of lens in my arsenal of gear it would totally be a 24-70mm 2.8 L mark II for a cheap 2000$. BUT the world can't always give us what we want right away so my best alternative is the oh so sweet 50mm 1.8 or 1.4 from Canon.
It's just a great all around multi purpose lens that can give a little to any branch of photography your diving into. I've used it in event with very low light and i have to say that the results are fantastic. But there is some learning and adjusting as you get to know the lens a little better. I really like the portrait style it gives off when photographing people and it's also doesn't require you to get to close like a 28mm where your practically in your subject's bubble.
And oh of course the BOKEH!!!! What a treat to have such creamy backgrounds when your subject is in not so complementary spaces. Events plus BOKEH! are the bomb! I just love the look. To me, it gives off a sense of being classic and it just naturally works.
In studio, it a real gem because you can work with some real low flash exposures and play with blurring around your subject.
So if i haven't convinced you enough about why you absolutely need a 50 mil don't take my word for it. Just try it out and I grantee your love it. Check out the reviews and see for yourself.
So if your looking to buy an new lens to add to the collection and want to kick your photography up a notch look no further then that nifty fifty!